Enticing people to subscribe to your blog’s RSS feed sounds relatively simple, but there are some things you can do to encourage the visitors who come to your blog to sign up more readily. This article will look at some helpful ways you can begin to boost your RSS feed subscriber numbers.
Encourage Readers at the Bottom of Each Post: There is a need to remind people and encourage them that they can and should subscribe to your blogs RSS feed. Placing a small message at the end of each of your posts that will specifically informing your readers that they can subscribe to your feed and instructing them how to do so is very effective. Since your post is already going to be interactive in nature where you commit to communicate your ideas with your readers, your little message is going to come within this flow and it won’t look odd. There is nothing wrong in showing your readers the benefit of subscribing to you blogs RSS feed. Additionally, this would be the right time to put out the message because your readers will be in a receptive mode, especially if they liked your post.
Correct RSS Feed Icon Placement: The placement of your RSS icon needs to be considered carefully so readers will see it right away. Ideally your icon should be positioned in the top half of your page somewhere to avoid the need for readers to scroll down to find it. If your icon is readily visible on your page, readers will be able to identify it and subscribe. It’s also wise to ensure you have your feed icon showing on all pages within your blog in that same location. If you put your feed icon in the sidebar, readers can locate it easily from every page across your entire blog and subscribe when they choose.
Offer Email Subscriptions: Many readers may be uncomfortable about signing up to an RSS feed, but they may be happy to join an email subscription list, so it’s wise to offer this alternative. Email is still used widely by the majority of the people and a lot of them prefer receiving their updates in email, instead of an RSS reader. If you’re using a service like Feedburner to optimize your feed and track it, then you’ll be able to use their ‘publicize’ option to activate the email subscriptions. You can also use FeedBlitz for this purpose, as it works great in help you acquire subscribers through email.
The tips discussed aren’t difficult to apply, and anyone with the right information can do so and see increased numbers of targeted RSS feed subscribers to their blog.
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